Prices and features below are from each vendor's own pricing page, as of November 2026. Sendhour is our product, so we have tried to be specific about where the others are a better fit.
What app founders need from a TikTok scheduler
Most founders who market their own app on TikTok post photo carousels and short videos, often on several accounts at once, and keep the formats that pull installs. That makes four things matter more than a pretty calendar:
- Official TikTok posting. Direct posting through TikTok's Content Posting API, with photo carousels as well as videos.
- Help with what to post. A way to see which formats are taking off in your niche, so you aren't guessing.
- Several accounts for one price. Many founders run more than one account per app, and per-channel pricing adds up quickly.
- The other short-video networks. The same post usually goes to YouTube Shorts and Instagram Reels too.
The tools at a glance
| Tool | Lowest paid price | Free trial | Best for |
|---|---|---|---|
| Sendhour | From $23/mo yearly or $29/mo monthly (5 accounts) | No | App founders who want to find viral formats in their niche, remake them and post everywhere, including from an AI agent |
| Fastlane | $29/mo (1 social account) | 7 days, 50 credits | Founders who want AI UGC characters and Meta ads alongside organic posts |
| Genviral | $29/mo (5 accounts) | No | App studios that want AI slideshows, UGC and posting across many networks |
| Blotato | $29/mo (20 accounts) | 7 days, 60 credits | Solo creators turning videos, articles and notes into posts for many networks |
| Postiz | $29/mo, or $23/mo billed yearly (5 channels) | 7 days | Teams who want an open-source general scheduler with an API, which they can also host themselves |
| Later | $18.75/mo billed yearly (8 profiles) | 14 days | Brands that want a visual planner and Instagram-first tools |
| Buffer | Free for 3 channels; $5 per channel/mo on Essentials | 14 days (paid plans) | Founders who want simple, cheap scheduling and nothing more |
Prices are in US dollars, before tax, as listed by each vendor in November 2026.
1. Sendhour
Sendhour is a self-serve scheduler built around finding what already works. Its viral library lists public TikTok posts and YouTube Shorts that got far more views than their account usually gets, grouped by niche. The AI studio then makes your own version of a post for your app, and you schedule it from the same calendar. It posts to TikTok, YouTube, Instagram, Threads, Bluesky, X and LinkedIn through each network's official API. On TikTok it supports videos, photo carousels and drafts sent to the TikTok inbox.
You can also watch the accounts you compete with: add up to 5 to 80 rival TikTok accounts or YouTube channels, depending on the plan, and see each one's posts that beat its own usual views, ready to remake.
On paid plans, autopilot prepares 1 to 3 drafts each morning from what is working in your niche. Nothing goes out until you approve it, and once an account's last 10 drafts went out without edits, you can let autopilot post them for that account, each scheduled at least 2 hours ahead with an emailed link to cancel.
It also has an API and MCP server, so you can ask Claude, ChatGPT or a terminal agent to search the library and schedule posts for you. When an app connects, you pick whether it can only read, only make drafts, or post. Teammates are unlimited on every plan, each with their own sign-in and a role: Owner, Can post, or Drafts only.
Connect RevenueCat or Superwall with a read-only key and its analytics page charts your app's daily installs, trials and revenue under your post views, with the posts published in the 48 hours before each jump.
Give Sendhour your App Store or Google Play link and it saves your app's screenshots; every slideshow can then show one in a phone frame on its last slide, free.
Price Starter is $29 a month or $279 a year for 5 accounts and 200 AI credits a month. Growth is $49 a month for 15 accounts. Every plan has every feature; plans differ by accounts and credits. See pricing.
Good to know There is no free trial, and you make your own content: Sendhour gives you the tools, not a team. It doesn't post to Facebook. It is a newer product than Later or Buffer.
2. Fastlane
Fastlane is an AI marketing platform with an agent, Senna, that learns your brand from a URL, plans content and creates ads and organic posts. It makes AI UGC videos with AI characters, posts organically to TikTok, Instagram, YouTube Shorts and LinkedIn, and launches paid ads on Meta.
Price Starter is $29 a month for 500 credits and 1 social account. Growth is $79 a month for 2,000 credits and 10 social accounts per workspace. Pro is $199 a month for 7,500 credits. There is a 7-day free trial with 50 credits. Warmed TikTok and Instagram accounts cost $100 a month each plus $1.50 per post.
Good to know The Starter plan covers a single account, so running several accounts means the $79 plan. It suits founders who want AI influencers and ads more than a viral-format workflow.
3. Genviral
Genviral is an agentic scheduler: you describe what you want in plain language and it makes, schedules and tracks posts. It generates slideshows and AI UGC videos, has a viral content library and an App Store screenshot format, and posts to 10 networks including TikTok, Instagram, YouTube, LinkedIn, X and Bluesky. It also sells hosted accounts that run on real phones.
Price Creator is $29 a month for 5 accounts and 200 credits. Professional is $49 for 10 accounts, Business $99 for 30 and Scale $199 for 100. Yearly billing gives 2 months free. Every feature is on every plan.
Good to know There is no free trial. Its plans are close to Sendhour's in price; Sendhour's Growth plan includes more accounts (15) at the same $49 price, while Genviral covers more networks.
4. Blotato
Blotato turns sources you already have, such as YouTube links, articles, PDFs and audio, into ready-to-post content, including image slideshows, carousels and AI-avatar videos. It posts to 9 networks including TikTok, Instagram, YouTube, Threads, Bluesky, X and LinkedIn, and has an API, an MCP server and n8n and Make nodes.
Price Starter is $29 a month for 1,250 AI credits and 20 social accounts. Creator is $97 and Agency $499. The 7-day trial includes 60 credits but not the API or MCP server.
Good to know It's best when you already have long-form content to repurpose. Its own page says it isn't built for UGC ad farms.
5. Postiz
Postiz is an open-source scheduler with a hosted cloud version. It posts to TikTok and most other major networks, and every plan includes its AI copilot and agent, an API, an MCP server, a CLI and webhooks. Because the code is open source, a technical team can also run it on its own server.
Price On the hosted version, Standard is $29 a month, or $23 a month billed yearly, for 5 channels and unlimited posts. Team is $39 for 10 channels, Pro $49 for 30 and Ultimate $99 for 100. AI images start on the Team plan. Every plan has a 7-day free trial.
Good to know It is a general scheduler, so it helps you publish posts rather than decide what to make. It won't show you which formats are taking off in your niche. Hosting it yourself saves the subscription but means running and updating a server.
6. Later
Later is a long-established scheduler with a visual content calendar and strong Instagram tools. It auto-publishes to TikTok on every plan.
Price Billed yearly, Starter is $18.75 a month for 1 social set (8 profiles) and 30 posts per profile a month. Growth is $37.50 a month for 2 sets and 180 posts per profile. Scale is $82.50 a month with unlimited posts. Monthly billing costs more. There is a 14-day free trial.
Good to know The post limits on the lower plans can bite if you post several TikToks a day. It won't tell you which formats are working in your niche.
7. Buffer
Buffer is the simplest option here: a clean queue and calendar, priced per channel. It auto-publishes to TikTok business profiles.
Price The free plan covers 3 channels with 10 scheduled posts each. Essentials is $5 per channel a month and Team $10 per channel a month, with a 14-day trial on paid plans.
Good to know It's very cheap for one or two accounts, but per-channel pricing grows with every account, and there is nothing to help you make or choose posts.
How to choose
- You don't know what to post yet: pick a tool with a viral library and a way to remake posts, such as Sendhour or Genviral.
- You want AI characters and paid ads: Fastlane.
- You already make long videos or write articles: Blotato.
- You only need to queue posts you've made elsewhere: Buffer, or Later if Instagram matters most.
- You want open source or to host it yourself: Postiz.
- You run many accounts: compare accounts per dollar. Sendhour's Growth plan is 15 accounts for $49 a month, and Blotato's Starter is 20 accounts for $29, while Buffer charges per channel.
- You want an AI agent to do the posting: Sendhour, Blotato and Postiz all have an MCP server for Claude and ChatGPT. Sendhour can limit a connected agent to drafts, so nothing goes out until you approve it.
- You work as a team: Sendhour includes unlimited teammates on every plan with no per-seat price. Buffer's Team plan is $10 per channel a month, against $5 on Essentials.
Whichever you pick, start with one account and a week of posts, keep what pulls installs, and add accounts once a format is working.
Questions
Can a scheduler post to TikTok automatically?
Yes, if it uses TikTok's Content Posting API and TikTok has approved the app for direct posting. Every tool on this list can publish to TikTok. Some also offer an inbox mode, where the post lands in the TikTok app as a draft and you finish it there, which is useful when you want to add a trending sound by hand.
Do TikTok photo carousels (slideshows) work through schedulers?
They do through the official API, and they are one of the most common formats for app promotion. Check that the tool you pick supports photo posts on TikTok and not only videos before you buy.
Is there a free TikTok scheduler?
Buffer has a free plan with up to 3 channels and 10 scheduled posts per channel. Most tools built for app marketing are paid only or offer a short trial; Sendhour has no free trial and no free plan.
Can I post to several TikTok accounts from one scheduler?
Yes. Every tool here supports more than one account, but the number per plan varies a lot: from 1 account on Fastlane's Starter plan to 20 on Blotato's, and Buffer charges per channel. Count the accounts you plan to run in three months, not today.
Which tool is best if I also run paid ads?
Of the tools here, Fastlane is the one that also launches paid ads on Meta from the same place. The others focus on organic posting.